Fifty Years of Firsts
EF’s academic research is filled with firsts. We were the first company to publish our own series of customized textbooks. The first to introduce computers into our schools. The first to launch multimedia language training in collaboration with Apple Computer. The first to offer 24-hour online access to teachers. The first to give travelers a way to communicate in real-time via EF Tour Link. EF’s has gathered the best minds from the fields of education, linguistics, and cognitive science to help set a new standard in language learning. Our research centers in Shanghai, Zurich, and at Cambridge University in the U.K., share a common goal of building the world’s most advanced language learning system, and our dedicated teams of linguists, computer scientists, teachers, writers, and designers, are paving the way.